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B.S. Communication - Advertising

Fall 2015

Degree: Bachelor of Science
Major: Communication
Concentration: Advertising

General Education Core Curriculum 

Communication - 6 Hours:

ENGL 1301 - Composition I

COMM 1315 - Public Speaking I

Mathematics - 3 Hours:

MATH 1314 - College Algebra (Non-Calculus)

Life and Physical Sciences - 6 Hours from:

BIOL 1308 - General Biology (Non-Majors)

BIOL 1315 - Plants and Human Society (Non-Majors)

BIOL 2306 - Environmental Science

CHEM 1306 - Chemistry for Allied Health Sciences

CHEM 1308 - Biochemistry for Allied Health Sciences

CHEM 1311 - General Chemistry I

CHEM 1312 - General Chemistry II

GEOL 1390 - Introduction to Environmental and Physical Geology

PHYS 1305 - Elementary Physics I Lecture

PHYS 1307 - Elementary Physics II Lecture

PHYS 1311 -Introduction to Astronomy Lecture

SPSC 1301 - Space Exploration

Language, Philosophy and Culture - 3 Hours From:

ENGL 2300 - Close Reading

ENGL 2310 - British Literature Before 1800

ENGL 2320 - British Literature After 1800

ENGL 2322 - British Literature

ENGL 2326 - American Literature

ENGL 2331 - World Literature

ENGL 2371 - Masterworks of Asian Literature

ENGL 2376 - African-American Literature

PHIL 1370 - Philosophy of Knowledge

PHIL 2306 - Ethics

Creative Arts - 3 Hours From:

ARTS 1301 - Art Appreciation I

ARTS 1303 - Art History I

DANC 2304 - Dance Appreciation

MUSI 1306 - Music Appreciation

MUSI 1310 - History of Rock and Roll

COMM 1375 - Film Appreciation

PHIL 1330 - Arts and Ideas

THEA 1310 - Introduction to Theatre

American History - 6 Hours from:

HIST 1301 - US History I 1763-1877

HIST 1302 - US History II Since 1877

Government/Political Science - 6 Hours:

POLS 2301 - Introduction to American Government I

POLS 2302 - Introduction to American Government II

Social and Behavioral Sciences - 3 Hours:

PSYC 2301 - General Psychology

Component Area Option - 6 Hours from:

ENGL 1302 - Composition II

One from:

  • BUAL 2310 - Business Analysis I
  • PSYC 2317 - Introduction to Statistical Methods

 

Required Courses for Major

Communication Core - 30 Hours:

COMM 1370 - Communication Studies

COMM 1373 - Media Writing

COMM 1307 - Introduction to Mass Communication

COMM 1318 - Interpersonal Communication

Two From:

  • COMM 2331 - Broadcast Announcing
  • COMM 2335 - Argumentation and Critical Thinking
  • COMM 2341 - Performance Studies
  • COMM 3315 - Advanced Public Speaking
  • COMM 3340 - Interviewing
  • COMM 3385 - TV Writing and Performing

Three From:

  • COMM 3301 - Intercultural Communication
  • COMM 3370 - Psychology of TV and Film
  • COMM 3375 - Film Theory
  • COMM 3378 - Pop Culture Theories
  • COMM 4301 - Rhetorical Theory and Criticism
  • COMM 4310 - Communication Law
  • COMM 4320 - Nonverbal Communication
  • COMM 4381 - Political Communication
  • COMM 4383 - Persuasion

One From:

  • COMM 4340 - Organizational Communication
  • COMM 4390 - Communication Theory

Advertising Courses - 24 Hours:

COMM 2371 - Advertising Principles and Practices

COMM 3361 - Desktop Publishing

COMM 4365 - New Media and Publishing on the Web

COMM 3371 - Advanced Advertising

COMM 4380 - Advertising Campaign Strategies

ARTS 3352 - 3D Graphics

MKTG 3310 - Principles of Marketing

MKTG 4360 - Marketing Research

General Electives - 24 Hours:

ARTS 3351 - 2D Graphics

ECON 1301 - Principles and Policies

21 Hours Electives, 6-12 Advanced

Hours

120